Overview

Nurri

Nurri is an ultra-filtered milk drink packed with protein. This integrated campaign refreshed both the packaging and brand positioning to showcase a playful, vibrant personality that stands out in the saturated protein category.

The Team

Jamie Boucher, Creative Director

Caitlyn Wacholz, Graphic Designer & Art Direction

Mar Novak, Copywriter & Content Creator

Campaign Photography

Consumer Social

Ecommerce

Ambassador Program